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A journey to inspire others

I am Lola, executive coach and transformation facilitator. I am Lola, executive coach and transformation facilitator. I help you to rediscover your authenticity, overcome mental barriers and activate your purpose. My approach is based on reconnecting with yourself through practical evidence, creating safe spaces where people can pause, listen to themselves, and move towards the life they want to live.

About Lola Díaz

For years, I searched my vital purpouse outside me, it was alwasy out. I was always very occupied, studing, working, meeting people, etc., but something didnt fit. I felt lost, fulfilling others expetations. A frend told me once: “ You help people to improve their lives” That changed everything in my life. It made me look in my inner self and discover this avility was innate. I found my true transformation through coaching. I realized that the firs step is not outward, but inward: in mindfulness, in truly inhabiting yourself. From there, everything becomes possible.

My professional and personal journey has taken me to countries such as Ireland, Germany, Switzerland, Belgium and Spain, where I gained experience which has broadened my perspective an nurtured a multicultural and empathetic sensibility. Along this path, I have founded and led companies in the tourism, real estate and winemaking sectors, allowing me to understand both, the private business and the uniqueness and richeness of family business. This dual experience has taught me to lead with a human approach, turn uncertainty into opportunity and guide change process with clarity and purpose.

My inspiration is the sea, diving and sailing connect me with peace, presence and the beauty of the surrounding nature. I am also passionate about watercolor painting, a practice that for me symbolizes the essence of coaching. What is painted at the beginning is never exactly what appears at the end; the water and the drying time, transforms and reveal the invisible just like in a choaching process. True transformation does not occur solely in the conversation, but in what happens afterward, in the awareness that emerges, when the ideas settle, the emotions find their place and the person begins to see with new eyes.

“We have been brought up to look outwards and not inwards”.

“He who looks outwards dreams; he who looks inwards wakes up”.

“Absolute attention is a form of prayer”.

Values that guide every step of my accompaniment

I believe in authentic transformation, guided by mindfulness and respect for each person. My decisions are based on freedom, gratitude and honesty.

Consistency

Harmony between what I think, what I say and what I do. There is no transformation without authenticity.

Balance

I believe in a balanced life, integrating professional and personal aspects.

Consciousness

I am convinced that the first step towards change is mindfulness. When you are present, you can see clearly.

Humanity

My coahing is based in compassion anda deep respect for each person’s story.

Freedom

For me, freedom is not just a value: it is a way of living. I choose decisions that bring me closer to an authentic life.

Purpose

To go along with you to find and reach your own purpose. Helping by coaching is what gives meaning to my own path.

Passion

I put my heart into everything I do. I am passionate about learning, accompanying and growing alongside people.

Gratitude

I am grateful for every stage of my journey, every challenge and every person who has allowed me to grow and learn.

Honesty

I show myself as I am. I believe in clear, straightforward conversations and in facing the truth.

Generosity

I believe in sincere exchange which brings value to both parties and where both benefit in a win-win way.

“Transformation does not happen in intention, but in action. You set your path; and I’ll walk alongside you.”